A no-nonsense breakdown of what a Shopware 6 store actually costs in 2026 - license editions, design, development, integrations, migration, hosting, and maintenance - with realistic ranges for B2C and B2B projects.
"How much does a Shopware 6 store cost?" is the first question almost every merchant asks - and the honest answer is "it depends." But "it depends" is useless when you need to budget. This guide breaks the cost into the parts you actually pay for, gives realistic ranges for 2026, and shows you where the money really goes, so you can plan with confidence.
For a typical mid-size Shopware 6 project, budget roughly EUR 50,000 to EUR 120,000 in the first year, covering design, development, integrations, and launch. Simple B2C stores can start well below that range; complex B2B platforms with deep ERP integration and a custom or headless frontend can go above it. On top of the build there are ongoing costs - hosting, the Shopware license (if you pick a commercial edition), and maintenance.
The rest of this article explains what moves the number up or down, so you can see where your project is likely to land.
Shopware 6 ships as an open-source Community Edition plus several commercial editions (Rise, Evolve, Beyond). For the commercial plans, pricing is tied to your business size and revenue rather than a flat sticker price.
For most mid-market merchants, the build and integrations cost far more than the license. Let the features you need - for example, B2B Components - drive the edition decision, not the license price alone.
The frontend is one of the widest cost ranges in any project:
Beyond design, development cost is driven by how much custom logic you need: custom plugins, B2B workflows (roles, approvals, quotes), content and CMS work, search and filtering, performance tuning, and automated tests. The more your business rules differ from the standard behaviour, the more development time you should budget.
For B2B merchants, integrations are often the single biggest cost driver - and the part that delivers the most value, because they remove manual work and errors. Common ones include:
Each integration adds cost in proportion to data complexity - VAT handling, contractor-specific pricing, multiple warehouses, and how the source system exposes its data.
If you are moving from Shopware 5, add migration to the budget. Shopware 5 reached end of life in mid-2024 - no more security patches - so this is a re-platforming project, not a simple update. Data, SEO, and historical orders all need to be carried over carefully. See our Shopware migration service for what is involved.
A store is not a one-off purchase. Plan for recurring costs:
Shopware sits in a sweet spot for mid-market merchants. A mid-size Shopware project typically lands around EUR 50,000 to EUR 120,000 in year one, versus roughly EUR 80,000 to EUR 250,000 or more for an equivalent Adobe Commerce (Magento) build. You get strong B2B, multi-language, and headless capabilities without enterprise-tier overhead.
Standard theme with branding, core integrations, a handful of custom touches. The fastest path to launch and the lowest entry cost. Timeline: roughly 5 to 6 weeks.
Custom storefront design, one ERP or PIM integration, localized payments, and some custom B2B or content features. This is where most serious projects land. Timeline: roughly 6 to 10 weeks.
Multiple integrations (ERP + PIM + payments), advanced B2B workflows, and a custom or headless frontend. The highest cost and the longest timeline - and the strongest return when the volume justifies it. Timeline: roughly 8 to 12 weeks and up.
The honest way to know your number is to scope it. We will look at your catalog, integrations, and goals, and give you a realistic Shopware 6 estimate with no obligation. Explore our Shopware development and migration services, or contact us for a free project estimate.
